Knotch brings marketers to the mic for conversations about tying digital, demand and growth marketing efforts to business outcomes and ROI.
In Pros & Content, we sit down with marketing leaders to dive deep into their content journey to understand how they use audience journey strategy and metrics to accelerate business growth.
In our Data-Driven Marketing Leader series, Anda Gansca, CEO and Co-Founder of Knotch, interviews influential CMOs about the intersection of data and content.
Learn more at https://www.knotch.com/podcast
When Amanda Brinkman joined Deluxe as Chief Brand & Communications Officer, she threw aside the traditional marketing playbook. Amanda knew content marketing would be the only way to open a dialogue with Deluxe and the small businesses they serve. She risked everything on producing and hosting a cinematic documentary series, Small Business Revolution.
Through Small Business Revolution, she's revitalized the main streets of four inspiring small towns, and just kicked off filming for season five. Through deep, personal storytelling, the show highlights integrity, innovation, and perseverance.
Amanda has inspired countless people to shop small and help rebuild American towns that are down, but not out. And, she's helped Deluxe remain true to the businesses they help on a daily basis. To truly succeed with content, you have to do more than talk about purpose, you have to drive action.
Check out more of Amanda Brinkman's amazing work here: https://www.amandakbrinkman.com/
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