(A.G.E) What's Happening in the Esports Industry with Ben Feferman 🇨🇦 - 077

We Don't PLAY!™: Best Technical SEO and Pinterest Marketing Strategies Podcast for AI Visibility

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Are you AI SEO ready in 2026? Master digital asset acquisition and turn passion into profit for your business websites. We Don't PLAY!™ is your definitive blueprint for higher business asset acquisition through AI SEO, Technical SEO, Podcast SEO, Pinterest SEO business strategies, and actionable website marketing tactics.

Each episode delivers high-level interviews and actionable strategies. No fluff.

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Optimize show notes, titles, and episode metadata for Apple Podcasts, Spotify & Google to boost discoverability. Apply proven monetization tactics to convert audio plays into revenue.

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Use Pinterest as a visual search engine with sales-focused pins, business tools, and trend-driven strategies to drive consistent organic traffic.

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Leverage ChatGPT, Claude, and AI-driven SEO for market intelligence, content automation, and competitive advantage in search rankings.

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Master search engine marketing (SEM), site speed optimization, and local business advertising to improve global + local visibility and web traffic.

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Build a unified online presence via omnichannel marketing, branding, and startup-focused tactics—plus client acquisition strategies for multi-business owners.

Who is Favour Obasi-ike, MBA, MS?

A Christian faith-based entrepreneur and renowned expert in digital marketing, podcast monetization, Pinterest SEO, and search engine optimization.

With graduate degrees in Communications (BA), Entertainment Business (MS), and Business Administration (MBA), Favour delivers real-world AI SEO strategies and tactics through solo deep-dives and interviews with top-tier industry leaders.

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🧠 Favour Obasi-ike Quick Links

Ben Feferman is the CEO of Amuka Esports, which operates esports venues, leagues, tournaments and teams.

Based in Toronto, ON, Ben has been working in the industry since 2015 and founded Amuka Esports in 2019.

He's an avid gamer and streamer, and under the alias of 5KFef, he promotes "Dad Gamers" and getting older people into gaming.

Outside of the office Ben is running after his 4 kids or trying to reclaim his glory to run another marathon.

Questions we discussed over:

What is esports?
People watch other people play video games?
How did you get into the industry and what do you do?
Do do people and teams compete? Are their leagues?
Do esports have big prize money?
What are some differences between esports and traditional sports?
Many athletes and celebrities like Drake, The Weekend, Lebron James are investing in esports teams?
What are esports arenas? Why do people go to a venue to play ?
What are some of the trends in the industry?
What games do you play?

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Credits

Favour Obasi-ike