Welcome to The We Don't PLAY Podcast, where you master monetization and SEO tactics with digital marketing for email marketing lead generation, AI entrepreneurship, Pinterest marketing, and building a thriving online business.
Stop playing small. Start making a market impact. This is your ultimate guide to growing an audience, scaling your business through business optimization, and building a powerful digital branding and media presence—without limits to growth.
Hosted by Favour Obasi-ike, MBA, MS, a specialist in digital marketing, podcast monetization, Pinterest SEO, and search engine optimization, we break down real-world strategies with industry leaders. Get the tools and tactics, practical AI tips, and holistic coaching you need to monetize content, improve your website ranking, and execute a winning content marketing strategy.
In every episode, discover actionable insights on:
- Podcast SEO & SEO for podcasts: Make your show discoverable on Apple, Spotify, and Google.
- Pinterest Marketing & Pinterest SEO: Use Pinterest as a search engine to drive organic traffic.
- AI SEO, AI marketing, and using AI in SEO: Leverage AI strategies and AI market intelligence for search optimization.
- Technical SEO, Google SEO, and local SEO: Master search engine marketing and website optimization.
- Audio marketing & coaching audio: Convert content into a customer magnet and boost audio plays.
- Email monetization, email marketing strategy, and email list building: Turn subscribers into profit.
- Branding & marketing, digital marketing, and online branding: Holistic methods for a standout presence.
Subscribe at wedontplaypodcast.com for high-intelligent insights, authoritative interviews, and actionable steps to optimize your online presence and turn passion into profit.
Find us on Apple Podcasts, Spotify, Amazon Music, YouTube Music, iHeart, Pandora, Podcast Addict, Podchaser, and all major hosting platforms.
We feature a 570+ episode roster of international and local guests sharing unique branding and worldwide experiences. The show streams across 155+ countries!
Who is Favour Obasi-ike, MBA, MS?
A Christian faith-based entrepreneur with graduate degrees in Communications (BA), Entertainment Business (MS), and Business Administration (MBA). He excels in detailing tips, demystifying SEO, and providing SEO coaching, SEO services, and done-for-you SEO for businesses of all sizes.
What to Expect
Interviews with worldwide guests offering wide-ranging content to improve decision-making strategies, support asset acquisition, and drive profit optimization using search engine optimization (SEO).
Email info@playinc.online for business inquiries or podcast sponsorship opportunities.
Visit https://www.playinc.online to book SEO coaching or done-for-you services via a discovery call.
Go to our podcast website to subscribe, join our email list, and receive business marketing ideas, tips, tactics, strategies, and advice for faster digital marketing growth.
Thank you for listening. We deliver sentimental value weekly. Leave a review on Apple Podcasts, Spotify, iHeart, Pandora, or your favorite app.
We Don't PLAY Podcast // Social Media:
Pinterest Business: https://www.pinterest.com/playinconline/
LinkedIn: https://linkedin.com/company/work-play-entertainment
YouTube: https://youtube.com/@wedontplaypod
Instagram: https://www.instagram.com/wedontplaypod/
SEO 101 Newsletter: https://www.linkedin.com/newsletters/seo-101-marketing-newsletter-6957485421186445312
TrustPilot Reviews: https://www.trustpilot.com/review/playinc.online
Need Done-for-You SEO Services?
Book a 30-minute call with SEO Expert Favour Obasi-ike:
https://calendly.com/flaevbeatz/marketing-strategy-zoom-call
Loving the podcast? Leave a review:
https://ratethispodcast.com/wedontplay
Advertising Best Practices for SEO and Brand Monetization: 5 Ms of Advertising Explained with SEO Expert, Favour Obasi-ike, MBA, MS
This extensive Clubhouse plus audio offers a comprehensive guide to advertising best practices for brands, emphasizing monetization and SEO.
Favour introduces the "five M's" of advertising: media, measurement, message, mission, and money, explaining how each element is crucial for business growth and brand building.
The discussion highlights the importance of intentional content creation, leveraging organic reach before paid advertising, and understanding the customer journey from awareness to conversion. Practical advice includes utilizing platforms like podcasts for deeper connections, optimizing content for search engines, and making informed decisions based on data analytics rather than solely focusing on immediate sales.
FAQs
What are the "Five M's" of advertising and how do they work with the "P's" of marketing?
The Five M's of advertising are: Media, Measurement, Message, Mission, and Money. These M's are crucial for building a successful business and brand.
They work in conjunction with the traditional "P's" of marketing (Product, Price, Place, Promotion, and sometimes People, Process, Physical Evidence). While the P's define your marketing strategy, the M's provide a framework for executing effective advertising.
Favour emphasizes the importance of aligning these two frameworks, asking "how do you get these two to work together hand in hand?" Essentially, the "P's" help define what you're offering and how you're positioning it, while the "M's" guide how you effectively communicate and monetize that offering through advertising.
Why is having a "Message" that resonates with your audience so important in advertising, and how does timing play a role?
The "Message" is highlighted as a core element. It's not just about having a product, but about sending a message that truly resonates with the target audience at the right time.
An effective message helps solve a problem for the audience. The speaker uses the analogy of offering a jacket when someone is looking for a tank top – it's the right message at the wrong time, making it ineffective.
How does "Media" function as the "currency" of advertising, and what are some examples?
"Media" is described as the "red carpet" of advertising and the "currency of your advertising." Without media, you cannot run ads. This refers to the various platforms and file types through which your advertising content is delivered.
Examples include social media platforms (Facebook, TikTok, LinkedIn, Pinterest, Instagram), billboards, TV, radio, and even older formats like newspapers and magazines.
Regardless of the platform or era, the content (video, audio, text, image) needs to be uploaded as a "media file" (MP3, MP4, MOV, PNG, JPEG, TXT). The compelling nature of this media (whether it's "catchy" or "hooking") directly impacts its effectiveness in engaging an audience.
Digital Marketing Resources:
>> Join our exclusive SEO Marketing community
>> Latest blogs on SEO optimization and Online Marketing
>> Book your Complimentary SEO Discovery Call
>> Book Paid Marketing Consultation Call
>> Subscribe to We Don't PLAY Podcast
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