The Sound Off Podcast is a weekly podcast about podcasting, radio, broadcasting, voiceover, and the people shaping the modern audio industry.
Hosted by veteran broadcaster and voice artist Matt Cundill, The Sound Off Podcast takes listeners behind the scenes of audio with in-depth conversations featuring podcast creators, radio professionals, producers, programmers, voiceover talent, media executives, and industry innovators. Drawing on decades of experience in radio and podcasting, Matt brings context, credibility, and curiosity to every episode.
Each episode explores the craft, business, and culture of audio, covering topics such as podcast growth, audience development, monetization, advertising, sponsorship, dynamic ad insertion, analytics, distribution platforms, audio branding, and emerging trends in on-demand audio. From legacy radio to independent podcasts and branded content, the show examines how audio continues to evolve — creatively, technologically, and commercially.
The Sound Off Podcast is known for thoughtful, candid interviews that go beyond surface-level talking points. Guests include radio legends, podcast pioneers, seasoned producers, voiceover artists, and leaders working across podcast networks, media companies, and technology platforms. Conversations focus on real-world experience: what works, what doesn’t, and what creators and companies need to understand to succeed in today’s audio landscape.
Whether you work in podcasting, radio, voiceover, broadcasting, or digital media — or you’re simply fascinated by how audio storytelling works — The Sound Off Podcast delivers insider perspectives, practical insights, and honest discussions about the future of sound.
With a balance of industry expertise and accessible conversation, The Sound Off Podcast is designed for professionals, creators, and listeners who want a deeper understanding of how audio connects audiences, builds brands, and drives culture.
New episodes are released weekly.
The Humboldt bus accident that claimed the lives' of 16 people on April 6, 2018 led to a worldwide outpouring of grief and support. In the hours after the crash, the lives of players, coaches, team support staff like a statistician and therapist were also lost; as well as Tyler Bieber who was the play-by-play host and worked at 107.5 Bolt-FM in Humboldt. Brian Munz grew up in Humboldt. I spent some time with him to talk about what calling Junior hockey is like and to find out more about the close relationships that are created on and off the ice between players and broadcasters.
I also spoke with Don Scott from the Western Academy Broadcast College in Saskatoon. The broadcast school has created the Tyler Bieber Memorial Scholarship for students requiring financial aid in hopes of becoming apart of their great alumni; the likes of which from just the hockey side include Darren Dutchyshen (TSN), Peter Loubardias (FAN 960 Calgary), Brian Munz (TSN 1290 Winnipeg), Darren Dreger (TSN), and Daren Millard (Sportsnet). Western Academy is funding the ongoing yearly scholarship to provide a legacy to the memory of sports announcer Tyler Bieber and the 15 other Humboldt Bronco hockey team members and staff.
Applications for the Scholarship are available on the WABC website at http://www.wabc.ca
Two songs appear in the show: Tom Cochrane's BIG LEAGUE FOR HUMBOLDT © 2018 Sky Is Falling Inc., (Universal Music) and Jason Smith's HUMBOLDT STRONG (LEAVE A STICK BY THE DOOR).
All ad revenue from this episode will be donated to the Tyler Bieber Memorial Scholarship at the Western Academy Broadcast College, so share it far and wide.
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