The Sound Off Podcast is a weekly podcast about podcasting, radio, broadcasting, voiceover, and the people shaping the modern audio industry.
Hosted by veteran broadcaster and voice artist Matt Cundill, The Sound Off Podcast takes listeners behind the scenes of audio with in-depth conversations featuring podcast creators, radio professionals, producers, programmers, voiceover talent, media executives, and industry innovators. Drawing on decades of experience in radio and podcasting, Matt brings context, credibility, and curiosity to every episode.
Each episode explores the craft, business, and culture of audio, covering topics such as podcast growth, audience development, monetization, advertising, sponsorship, dynamic ad insertion, analytics, distribution platforms, audio branding, and emerging trends in on-demand audio. From legacy radio to independent podcasts and branded content, the show examines how audio continues to evolve — creatively, technologically, and commercially.
The Sound Off Podcast is known for thoughtful, candid interviews that go beyond surface-level talking points. Guests include radio legends, podcast pioneers, seasoned producers, voiceover artists, and leaders working across podcast networks, media companies, and technology platforms. Conversations focus on real-world experience: what works, what doesn’t, and what creators and companies need to understand to succeed in today’s audio landscape.
Whether you work in podcasting, radio, voiceover, broadcasting, or digital media — or you’re simply fascinated by how audio storytelling works — The Sound Off Podcast delivers insider perspectives, practical insights, and honest discussions about the future of sound.
With a balance of industry expertise and accessible conversation, The Sound Off Podcast is designed for professionals, creators, and listeners who want a deeper understanding of how audio connects audiences, builds brands, and drives culture.
New episodes are released weekly.
Tom Leykis understands how radio works. He understands people and how they engage with radio. The Long Island kid who spent his first radio show playing Glen Pitney (and loathing it), became one of America's most renowned talk show hosts. He would go to war against other talk show hosts. He spoke in this podcast of the time that he challenged Neil Rodgers to a fight on the streets of Miami, and started off his shows stating that his show is the one, "not hosted by a right-wing wacko or a convicted felon". (The former referencing Rush Limbaugh, the latter G. Gordon Liddy who was rung up in that Watergate thing)
In 2012, after radio ran into financial struggles stemming from debt, the arrival of social media, and dollars disappearing to digital, Tom started his own company called the New Normal Network. For years he would stream to his audience who had paid a subscription, proving that people were prepared to pay for premium content. Today you can now access his shows in podcast for with a few tiers of monthly subscriptions. (Also proving that you don't need Patreon to take 10% of your money if you can connect with people properly)
We talked about the early days of his career, the demise of his relationship with radio, and I even snuck in a little baseball talk. As mentioned, he is a good follow on Twitter.
There's more about this episode on our show page!
Thanks also to the people who make this show possible every week including:
Promosuite
Megatrax
For a full transcript, go to https://www.soundoffpodcast.com/2019/03/04/tom-leykis-blow-me-up-tom and scroll to the bottom.
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