The Sound Off Podcast is a weekly podcast about podcasting, radio, broadcasting, voiceover, and the people shaping the modern audio industry.
Hosted by veteran broadcaster and voice artist Matt Cundill, The Sound Off Podcast takes listeners behind the scenes of audio with in-depth conversations featuring podcast creators, radio professionals, producers, programmers, voiceover talent, media executives, and industry innovators. Drawing on decades of experience in radio and podcasting, Matt brings context, credibility, and curiosity to every episode.
Each episode explores the craft, business, and culture of audio, covering topics such as podcast growth, audience development, monetization, advertising, sponsorship, dynamic ad insertion, analytics, distribution platforms, audio branding, and emerging trends in on-demand audio. From legacy radio to independent podcasts and branded content, the show examines how audio continues to evolve — creatively, technologically, and commercially.
The Sound Off Podcast is known for thoughtful, candid interviews that go beyond surface-level talking points. Guests include radio legends, podcast pioneers, seasoned producers, voiceover artists, and leaders working across podcast networks, media companies, and technology platforms. Conversations focus on real-world experience: what works, what doesn’t, and what creators and companies need to understand to succeed in today’s audio landscape.
Whether you work in podcasting, radio, voiceover, broadcasting, or digital media — or you’re simply fascinated by how audio storytelling works — The Sound Off Podcast delivers insider perspectives, practical insights, and honest discussions about the future of sound.
With a balance of industry expertise and accessible conversation, The Sound Off Podcast is designed for professionals, creators, and listeners who want a deeper understanding of how audio connects audiences, builds brands, and drives culture.
New episodes are released weekly.
It's Halloween and way back in the 90's the station I used to work for had this thing called the Howler. It was an out of control good time featuring 5000 people and a band and some beer. Actually a lot of beer. This week I got back together with my old afternoon friend Jake Daniels and we just riffed on all the good times we used to have on air. Our show was always a contrast to the noise going on around us. We didn't need too much else in a show other than admitting we were coming in with nothing and would finish the show with a joke. It's a good day to do radio if you are interested in life.
In this episode you will hear Jake's infamous story with Nazareth, how we enjoyed watching Nickelback's ascension into stardom, Woodstock '99 (Jake was there), How Jake still hates country music and Metallica, hates soccer but loves Wrexham, and he shares medical advice and the benefits of going vegan. (Jake is a fan of Rick Simpson's Oil... you can google the rest)
Anyhow - we have only spoken a handful of times in the last 20 years but as it is with old friends - you pick up where you left off. There is a video version of the show here - this was recorded live to video.
Back in 2018, I had Jake on the show for an epic - Episode 100. Check it out here.
Jake also mention he is looking for radio and broadcast work in Edmonton. You can contact him here.
A transcription of this episode can be found here.
Thanks to the following organizations for supporting the show:
Blurve: A great way to help you prep your Show.
Megatrax - Licensed Music for your radio station or podcast production company.
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