The Sound Off Podcast is a series of interviews and discussions about Broadcasting, podcasting and New Media. Matt Cundill is a 20 year veteran of radio and has worked on air, and as a program director. Matt has worked with podcasters since 2016 to increase their audience and the amount of time engaged on their audio.
⚡️mattcundill@getalby.com
"It’s all about looking for something that hasn’t been done before, and that will get people talking." - Paige Nienaber
Paige is the VP for CPR Promotions, a marketing consultation firm. He consults over 350 stations across the U.S. and Canada. While radio is working through challenges like 40% less cume than a decade ago, and more audio options than ever before, Paige tells us that promotions are alive and well. He looks back at the successful promtions from radio's past that still work today. He believes we can see that again and that all we need is to get creative and bring the fun back into radio.
Do you want to win "a grand in your hand" or a lifetime supply of tacos? Creativity is the key to success!
Have a listen to his podcast called, Three Radio Promotions In Three Minutes - and do it every week!
A transcription of this episode can be found here.
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Blurve: A great way to help you prep your Show.
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