The Sound Off Podcast is a weekly podcast about podcasting, radio, broadcasting, voiceover, and the people shaping the modern audio industry.
Hosted by veteran broadcaster and voice artist Matt Cundill, The Sound Off Podcast takes listeners behind the scenes of audio with in-depth conversations featuring podcast creators, radio professionals, producers, programmers, voiceover talent, media executives, and industry innovators. Drawing on decades of experience in radio and podcasting, Matt brings context, credibility, and curiosity to every episode.
Each episode explores the craft, business, and culture of audio, covering topics such as podcast growth, audience development, monetization, advertising, sponsorship, dynamic ad insertion, analytics, distribution platforms, audio branding, and emerging trends in on-demand audio. From legacy radio to independent podcasts and branded content, the show examines how audio continues to evolve — creatively, technologically, and commercially.
The Sound Off Podcast is known for thoughtful, candid interviews that go beyond surface-level talking points. Guests include radio legends, podcast pioneers, seasoned producers, voiceover artists, and leaders working across podcast networks, media companies, and technology platforms. Conversations focus on real-world experience: what works, what doesn’t, and what creators and companies need to understand to succeed in today’s audio landscape.
Whether you work in podcasting, radio, voiceover, broadcasting, or digital media — or you’re simply fascinated by how audio storytelling works — The Sound Off Podcast delivers insider perspectives, practical insights, and honest discussions about the future of sound.
With a balance of industry expertise and accessible conversation, The Sound Off Podcast is designed for professionals, creators, and listeners who want a deeper understanding of how audio connects audiences, builds brands, and drives culture.
New episodes are released weekly.
I am joined by veteran Canadian broadcaster Lynda Steele to trace her four-decade journey across TV, radio, and now podcasting. Lynda recalls growing up in Hinton, Alberta, having no clear career path, and how government-funded aptitude testing unexpectedly pointed her to broadcast journalism. She shares early newsroom stories from CKVU in Vancouver and ITV/Global Edmonton, including covering major events like the 1987 Edmonton tornado and the day Wayne Gretzky was traded, and reflects on how technology—or the lack of it—shaped coverage.
Lynda contrasts the cultures of Edmonton and Vancouver, talks candidly about transitioning to talk radio at CKNW, and the intense pressure of hosting a four-hour daily show while dealing with listener backlash, especially as a woman in a male-skewing talk format. She also unpacks declining trust in media, political polarization, and how Trump-era “fake news” rhetoric bled into Canada. Finally, Lynda discusses her current podcast Change My Mind, co-hosted with Melanie Nagy, where she leans into curiosity, vulnerability, and open-minded conversations that can genuinely shift perspectives.
You can find Lynda’s podcast by searching for Change My Mind here....
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Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
