The Sound Off Podcast is a weekly podcast about podcasting, radio, broadcasting, voiceover, and the people shaping the modern audio industry.
Hosted by veteran broadcaster and voice artist Matt Cundill, The Sound Off Podcast takes listeners behind the scenes of audio with in-depth conversations featuring podcast creators, radio professionals, producers, programmers, voiceover talent, media executives, and industry innovators. Drawing on decades of experience in radio and podcasting, Matt brings context, credibility, and curiosity to every episode.
Each episode explores the craft, business, and culture of audio, covering topics such as podcast growth, audience development, monetization, advertising, sponsorship, dynamic ad insertion, analytics, distribution platforms, audio branding, and emerging trends in on-demand audio. From legacy radio to independent podcasts and branded content, the show examines how audio continues to evolve — creatively, technologically, and commercially.
The Sound Off Podcast is known for thoughtful, candid interviews that go beyond surface-level talking points. Guests include radio legends, podcast pioneers, seasoned producers, voiceover artists, and leaders working across podcast networks, media companies, and technology platforms. Conversations focus on real-world experience: what works, what doesn’t, and what creators and companies need to understand to succeed in today’s audio landscape.
Whether you work in podcasting, radio, voiceover, broadcasting, or digital media — or you’re simply fascinated by how audio storytelling works — The Sound Off Podcast delivers insider perspectives, practical insights, and honest discussions about the future of sound.
With a balance of industry expertise and accessible conversation, The Sound Off Podcast is designed for professionals, creators, and listeners who want a deeper understanding of how audio connects audiences, builds brands, and drives culture.
New episodes are released weekly.
This week, we're making what might be the longest-distance connection we've ever made for an episode. Tony Doe is a Nigerian Radio and Podcast Consultant who spent years on-air in the past, and remains a podcast staple in Nigeria.
I'm willing to bet most of our audience has never really thought about the podcast and radio scene in Nigeria, but as Tony will tell you, it's certainly different from what we have in North America. Stable, cheap internet is much harder to come by, and as a whole, the country is much more fragmented- both by languages and by the fact that each person likely has multiple SIM cards and phone numbers for different parts of the country.
Tony walks us through the way radio stations have come to handle these challenges, and what it's meant for the development of Nigerian broadcasting as a whole. He explains how he got into radio in the first place, how it's changed over the years, and some new developments rolling in that he thinks could change the landscape of broadcasting in a big way. He also shares some traditional broadcaster wisdom about what it means to be a great radio host, and how to make your show feel "complete."
If you'd like to stay caught up with Tony, the best way is through The Tony Doe Podcast. If you're a fan of Arsenal Football Club, you can also check out his other show, UPGNRS. Or you could just do it the old-fashioned way and follow him on Instagram, Twitter or LinkedIn.
A thanks to the people who support the show each week and allow it arrive on your phones for free.
Matt Fogarty Voiceovers
nLogic
Megatrax - Licensed Music for your radio station or podcast production company.
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