The Sound Off Podcast is a series of interviews and discussions about Broadcasting, podcasting and New Media. Matt Cundill is a 20 year veteran of radio and has worked on air, and as a program director. Matt has worked with podcasters since 2016 to increase their audience and the amount of time engaged on their audio.
⚡️mattcundill@getalby.com
John Mamola is the program director of WDAE, the sports station in Tampa Bay. We had him on the show back in December of 2019 and his life sounded busy. With the arrival of COVID, the sports world got turned upside down. For many stations, the arrival of COVID meant a decrease in workload - but not in Tampa Bay. The city really started to stir with arrival of Tom Brady in March of 2002. From that point on, the dynamic of the sports market began to change. Since then the baseball Rays have gone to the World Series, the NFL Buccaneers won the Super Bowl and the NHL Lightning have won two Stanley Cups in a 9 month period. Crazy.
So how does the program director of a radio station with 7 sports properties cope?
That's what we found out in this episode. I spoke to John about everything that has gone on since we last spoke in December 2019. A once passive sports market with a lot activity has gone into hyperdrive.
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