SaaS Talk™ with the Metrics Brothers is hosted by Dave "CAC" Kellogg and Ray "Growth" Rike. SaaS Talk™ provides unique insights, strategies, tactics and the metrics to measure customer acquisition, customer retention and customer expansion success for B2B SaaS companies.
Each 20-minute episode will cover a topic critical to profitable revenue growth chalked full of practical advice that can be introduced and applied in most B2B SaaS companies.
Dave "CAC" Kellogg and Ray "Growth" Rike analyze the recently published OpenView Partners 2023 Benchmark Report which was conducted in partnership with Paddle. Interesting insights into the declining growth rates and increased customer churn trends.
Key metrics and the associated benchmarks segmented by company ARR analyzed include:
- Growth Rate
- Rule of 40
- Net Revenue Retention
- Gross Revenue Retention
- CAC Payback Period
- Headcount
- Revenue/FTE
The OpenView 2023 Benchmark Report is at: openviewpartners.com/2023-saas-benchmarks-report/
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