Join the conversation with Brian Haldane every weekday morning from 6am through 9am as he broadcasts live just steps away from the capitol! Connected to the local newsmakers, Brian has some of the biggest names in local politics on the air everyday. Start each hour with news updates from our friends at ABC News, get around the trouble spots in traffic and get the latest weather updates from our partners at WBRZ. Stay up to date on the biggest stories in the city, state and beyond with Top Stories & Trending just past 6am and 7am every morning. We hope you'll join us mornings on TALK 1073!
Lieutenant Governor Billy Nungesser joins the show live from Canada, where he’s on a mission to revive Louisiana tourism among Canadian travelers. Once a strong market, Canadian tourism to the U.S. has declined due to political tensions, including presidential comments suggesting Canada become the “51st state” and the imposition of tariffs. Nungesser is working to rebuild trust and enthusiasm by meeting with travel agents, media, and elected officials in Toronto, Montreal, and Quebec City.
He emphasizes the deep cultural ties between Louisiana and Canada, especially through shared Cajun heritage. Events like the Congrès Mondial Acadien, which brings Louisianans to Canada every five years, help maintain those connections. Despite other states pulling back on advertising, Louisiana continues to promote its unique culture through food, music, and personal outreach. Nungesser’s team has distributed Tabasco ice cream and roux spoons to spark interest and goodwill.
He notes that while tariffs don’t directly impact travel costs, the perception of political hostility has discouraged Canadian travel influencers from promoting U.S. destinations. Louisiana, however, has seen less impact than northern states, with a 20% drop in Canadian visitors compared to steeper declines elsewhere.
Nungesser also highlights the importance of French language and culture in Louisiana’s appeal, showcasing musicians like Zachary Richard and Rockin’ Dopsie, and culinary stars like Samantha Carroll. These efforts aim to remind Canadians of Louisiana’s welcoming spirit and cultural familiarity.
As the state transitions into fall, Nungesser teases the upcoming second wave of festival season, reinforcing Louisiana’s vibrant tourism offerings. His message is clear: politics aside, Louisiana remains open, friendly, and eager to welcome Canadian visitors back with open arms—and maybe a bowl of gumbo.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
