From branding authority Tom Asacker and media strategist Mark Ramsey comes Media Unplugged, the podcast that peeks behind the curtain at what's REALLY happening in media today.
Will the curtain come down on movie theaters? And...Why the New York Times can't save the newspaper industry. Plus, rants and raves about the NFL's peculiar standards on what brands can and can't advertise during games, the booming market for YouTube influencer ghostwriters, and what happens when Hollywood blames movie critics for the poor performance of bad movies. Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.
This episode is brought to you by StackAdapt (http://stackadapt.com). StackAdapt is an omnichannel digital
advertising platform that helps brands accelerate customer acquisition. Find out more at http://stackadapt.com.
Sources:
http://www.thewrap.com/netflix-chief-ted-sarandos-uncensored-blockbusters-doomed-exclusive/
http://www.latimes.com/entertainment/movies/la-ca-mn-moviegoing-future-multiplex-golden-age-20170602-htmlstory.html
http://www.nytco.com/the-new-york-times-sees-record-newsletter-subscriptions-and-open-rates/
https://www.mediapost.com/publications/article/302278/newspaper-circulation-struggles-upward-while-ad-re.html
http://www.thedailybeast.com/articles/2017/05/31/hollywood-blames-critics-for-its-movies-being-unimaginative-pieces-of-shit
