From branding authority Tom Asacker and media strategist Mark Ramsey comes Media Unplugged, the podcast that peeks behind the curtain at what's REALLY happening in media today.
An introduction to the new podcast "Media Unplugged." Why are we doing this thing?
Branding authority Tom Asacker and media strategist Mark Ramsey knock heads to figure out why media leaders never seem to accept change gracefully and what it means when Disney sells off almost all their owned and operated radio stations.
Big media companies are relying less on ad revenue than ever before. Why? And how are they making up the difference? Also, should musicians pay to play the Superbowl. Plus rants and raves. Tom Asacker and Mark Ramsey go behind the spin to reveal what's really happening in media.
A peek behind the curtain of Apple's media mastery - and ABC's Dancing With the Stars finds a new generation of stars...on YouTube. Branding guru Tom Asacker (http://tomasacker.com) and Media strategist Mark Ramsey (http://markramseymedia.com) go behind the media spin.
5 ways this podcast will make you a better lover! AKA desire and the secret to Buzzfeed's video success. Also: Netflix takes on theater distributors. Tom Asacker and Mark Ramsey go behind the media to spell out what's really happening and what it means to you.
Media Brands: What to do when Facebook is your "Frenemy." And why digital magazines are all but dead. That's this week on Media Unplugged from Tom Asacker and Mark Ramsey. Also: Tom raves about Jerry Seinfeld giving the ad industry a poke in the eye, and Mark raves about the Spanish comedy club that charges customers by the laugh. Bonus rave: The amazing Jessica Lange in season 4 of American Horror Story. This is episode 5 of Media Unplugged.
HBO and CBS launch streaming-only subscription models, but is this disruption of TV - or of the Internet? Also...It's the coming ad colossus that could dwarf Facebook and Twitter - it's Pinterest! Media Unplugged goes behind the media spin. From Branding Guru Tom Asacker and Media Strategist Mark Ramsey
Ep 7: It's Spotify against Taylor Swift, and the winner is.... Plus, does the fall of Honey Boo Boo mean the end of Trash Reality TV? Branding Authority Tom Asacker and Media Strategiest Mark Ramsey go inside the media headlines to uncover the real story, and the results will surprise you.
Does This American Life's "Serial" Podcast signal a new "Golden Age" for Podcasting? Nope. Here's why. Also: Why is Beats crushing Bose - on YouTube? Branding guru Tom Asacker and Media Strategist Mark Ramsey go inside media to reveal the ugly truth in Episode 8 of Media Unplugged.
Is online video killing the TV star? No! Also: What does it mean when the debut novel from a YouTube star breaks records and outsells even Harry Potter? Branding guru Tom Asacker and Media Strategist Mark Ramsey go inside media to reveal the ugly truth in Episode 9 of Media Unplugged.