The Marketing Growth Podcast reveals the most excellent growth marketing techniques used by the top marketers, entrepreneurs, and thought leaders in the world to generate sales and grow businesses! In every episode, Shane Barker will discuss with his guests the various challenges, pitfalls, and solutions to build a successful online business. If you want to learn what software, technologies, tips, tricks, and hacks the pros use, this is the podcast for you!
On this episode, Vivien Garnes, Co-founder and Co-CEO of Upfluence talks about data-driven marketing and how brands can leverage it.
Some of the key themes he talks about include:
- Which metrics should brands consider while doing an influencer marketing campaign?
- What are the pillars for creating a successful influencer marketing campaign?
- What will influencer marketing and social commerce look like in 2022?
Tune in to the episode for some interesting insights.
