From the team behind the top-ranked Innovation Crush interview series, Masters of Craft explores the life and times and minds of some of the world's greatest thought leaders in business and beyond. Created and hosted by Chris Denson and Caleb Thorpe, the show serves up a giant helping of some of the best minds around the world, all with a heaping side of occasional bad jokes. Listen. Enjoy. Repeat.
Andy Rohm is a marketing professor at Loyola Marymount University. The Detroiter turned marketer (Reebok, Brooks) turned surfer turned education innovator is one of the minds behind LMU's M-School, a new education program that covers all things marketing, innovation, and even invention. On this installment of Innovation Crush, Andy Breaks down how he and his team are reinventing the way we teach young minds to create for and connect with consumers in this rapidly evolving world.
http://blogs.lmu.edu/mschool/
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