Financial journalist, author and entrepreneur JJ Ramberg focuses on issues and opportunities for businesses across the United States. She highlights important matters that affect business leaders, and offers news, guidance, and insider tips to help them optimize growth, get work done and achieve success. Since its inception, the program has profiled hundreds of businesses to highlight how they have overcome challenges while also offering insightful interviews with business experts and investors. Popular show segments include ‘Ask the Expert,’ ‘Top 5,’ and ‘Elevator Pitch.’
A good marketing and promotional strategy ideally translates into sales. While many of us look to think like social media or direct mail to connect with customers, three entrepreneurs took a wildly different approach. Plus, officials are trying to get local companies back on their feet in Flint and small business influences share some of their advice.