Stanford Innovation Lab, produced by the Stanford Technology Ventures Program (STVP), brings you conversations on the leading edge of entrepreneurship, featuring Stanford faculty and other experts on strategy, creativity, technology and smart growth.
What makes a story stick with you? From campfires to boardrooms, master storyteller JD Schramm studies the habits of powerful storytellers and teaches students at Stanford business school how to captivate audiences. In this episode of Stanford Innovation Lab, Tina and JD discuss how entrepreneurs and executives use stories to motivate teams and drive business.
