The Sound Off Podcast is a weekly podcast about podcasting, radio, broadcasting, voiceover, and the people shaping the modern audio industry.
Hosted by veteran broadcaster and voice artist Matt Cundill, The Sound Off Podcast takes listeners behind the scenes of audio with in-depth conversations featuring podcast creators, radio professionals, producers, programmers, voiceover talent, media executives, and industry innovators. Drawing on decades of experience in radio and podcasting, Matt brings context, credibility, and curiosity to every episode.
Each episode explores the craft, business, and culture of audio, covering topics such as podcast growth, audience development, monetization, advertising, sponsorship, dynamic ad insertion, analytics, distribution platforms, audio branding, and emerging trends in on-demand audio. From legacy radio to independent podcasts and branded content, the show examines how audio continues to evolve — creatively, technologically, and commercially.
The Sound Off Podcast is known for thoughtful, candid interviews that go beyond surface-level talking points. Guests include radio legends, podcast pioneers, seasoned producers, voiceover artists, and leaders working across podcast networks, media companies, and technology platforms. Conversations focus on real-world experience: what works, what doesn’t, and what creators and companies need to understand to succeed in today’s audio landscape.
Whether you work in podcasting, radio, voiceover, broadcasting, or digital media — or you’re simply fascinated by how audio storytelling works — The Sound Off Podcast delivers insider perspectives, practical insights, and honest discussions about the future of sound.
With a balance of industry expertise and accessible conversation, The Sound Off Podcast is designed for professionals, creators, and listeners who want a deeper understanding of how audio connects audiences, builds brands, and drives culture.
New episodes are released weekly.
Fred Jacobs is the president of Jacobs Media. Their tech surveys have become increasingly important as we progress through the digital revolution. The survey itself undergoes changes with the inclusion of new questions about personal assistant devices like Alexa. Which brings me to Podcast itself.
Jacobs Media went all-in on podcasting a few years ago and I met up with Fred Jacobs and Seth Resler at Podcast Movement 16 in Chicago. This year they have partnered with the Podcast Movement Organizers to create Broadcaster meet Podcaster. You can read more about this exciting opportunity here. http://jacobsmedia.com/broadcasters-podcast-movement/
If you do wind up going to the conference in Anaheim August 23-25, please let me know so we can meet for a coffee or any of the other fine beverages served in the lobby bar.
Of great interest to all radio people is this webinar that shows the relationship radio listeners have with podcasting. The webinar was done by Fred on June 15th and you can watch it now here. http://jacobsmedia.com/webinar-podcasting-radio-learned-techsurvey13/
This episode is brought to you by NLogic and their new cloud based application Lens for radio. http://go.nlogic.ca/l/130651/2017-04-26/m2xt4
Please rate and review the podcast as it helps others find it.
At the beginning of the show, you heard part of the new single from Skye Holland called, "We Could Be". Download it and bring it to your next music meeting. https://sable.godaddy.com/c/28384?id=42885.2890.1.c20752e09753c320a39f81bafce4f1d5
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
