Knotch brings marketers to the mic for conversations about tying digital, demand and growth marketing efforts to business outcomes and ROI.
In Pros & Content, we sit down with marketing leaders to dive deep into their content journey to understand how they use audience journey strategy and metrics to accelerate business growth.
In our Data-Driven Marketing Leader series, Anda Gansca, CEO and Co-Founder of Knotch, interviews influential CMOs about the intersection of data and content.
Learn more at https://www.knotch.com/podcast
Cristina Jones (SVP, Customer Marketing, Brand Partnerships & C-Suite Engagement at Salesforce) is a storyteller at heart - albeit one who consistently embraces the technology that pushes her work forward. She has worked across multiple disciplines, industries, and customer-bases. At the end of the day, Cristina knows the importance of marketing towards humans. As an integral part of Salesforce, she makes the most of the tools at her disposal to find an engaged audience and, most importantly, find it authentically.
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