Anda Gansca, CEO and Co-Founder of Knotch, sits down with marketing leaders and dives deep into their content journey. Together, they discuss effective strategies, proper measurement, and how to avoid being pigeonholed by traditional marketing assumptions.
Adam Blitzer is no stranger to enterprise technology. He's EVP of the Salesforce Marketing Cloud, Commerce Cloud & Community Cloud, and was the co-founder of Marketing Automation Platform, Pardot (acquired by Salesforce in 2013).
Not only is he an amazing leader and visionary, he's also someone who truly understands marketing and how to connect with an audience using compelling content and storytelling.
Adam speaks with special guest-host this week, Chris Vitti, SVP of Marketing at Knotch.