Knotch brings marketers to the mic for conversations about tying digital, demand and growth marketing efforts to business outcomes and ROI.
In Pros & Content, we sit down with marketing leaders to dive deep into their content journey to understand how they use audience journey strategy and metrics to accelerate business growth.
In our Data-Driven Marketing Leader series, Anda Gansca, CEO and Co-Founder of Knotch, interviews influential CMOs about the intersection of data and content.
Learn more at https://www.knotch.com/podcast
Rachel Tipograph (Founder & CEO of MikMak) sits down with Anda Gansca for a special two part episode. No stranger to digital marketing, Rachel started MikMak to help big brands make the most of e-commerce platforms.
Recorded at the end of 2019, Rachel and Anda take this time to discuss some of the most pertinent issues facing marketers today. They tackle how to utilize the entire of the funnel, competing for eyeballs on the internet, data privacy, media consolidation, and uncertainty as a whole.
Come back next week for Part 2, the introduction of a new segment, "Pro or No", featuring Rachel.
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