Knotch brings marketers to the mic for conversations about tying digital, demand and growth marketing efforts to business outcomes and ROI.
In Pros & Content, we sit down with marketing leaders to dive deep into their content journey to understand how they use audience journey strategy and metrics to accelerate business growth.
In our Data-Driven Marketing Leader series, Anda Gansca, CEO and Co-Founder of Knotch, interviews influential CMOs about the intersection of data and content.
Learn more at https://www.knotch.com/podcast
Today on Pros & Content, Stephanie Perdue (Vice President of Brand Marketing at Chipotle) talks to Anda Gansca about creating an environment of agility and preparedness, and what it means when you’re faced with difficulty and tough decisions.
Stephanie stresses staying true to your brand DNA, the importance of utilizing data to back your content, and ceaselessly evolving as a brand and as a marketer.
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