The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom
Monal Chokshi, Head of UX Research at Lyft
Monal Chokshi was hired as Lyft's first dedicated researcher and tasked with building out the ridesharing company's UX research team and culture – something she'd done successfully before at SoundCloud and Intuit. She shares how researchers can prove their value, the way she’s structured her teams and why lightweight, guerrilla research – an exercise she likens to dating – is the user research gateway drug for startups.
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