Hosted by Social Starts/Joyance Partners Managing Partner Mike Edelhart, Inception is a series of conversations about the beginning of things - of companies, careers, new science, breakthrough technology, and a peek into the future. Each episode features an intimate talk between Mike and a founder or investor in our extensive worldwide network. Together, they explore the grit, determination, and skill required to start a company, the underlying philosophies and psychologies of entrepreneurship, and the secrets of how startups are created, funded, and ultimately, win.
Melanie Travis is CEO of Andie, a swimwear brand made for women, by women. In this episode, Melanie talks about the bright moment she realized the key to her success, the surprising pros of having zero swimwear expertise when she started her company, and the deep satisfaction she gets from creating a product that makes her customers comfortable and empowered for the first time in their lives.