Forbes Insights Futures In Focus is about tomorrow’s world and how visionaries and leaders are thinking about it, helping us design for it, and guiding us towards it so that we can thrive. Nothing is certain about the future except the need to design differently for it than the world we live in today. Host is Michael Gale, best-selling author of The Digital Helix.
How sports teams decide to make money as entertainment centers and not just sporting venues is a subtle but vital change in the way the economics of sports franchise ownership is being defined. Doug Bentz is the VP Marketing for the San Jose Sharks. They are one of the most innovative franchises in sports entertainments and what they are doing and thinking about.