SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders
Rubrik S-1 and IPO - A Growth and Profitability Metrics Review
Rubrik, a cloud industry cybersecurity company went public on April 25th - Dave "CAC" Kellogg and Ray "Growth" Rike break down the key metrics that Rubrik used as the foundation to their S-1 and Initial Public Offering. Those metrics include:
- Annual Recurring Revenue Growth
- Revenue (GAAP) Growth
- Net Revenue Retention
- Sales and Marketing Expenses as % of Revenue
- Free Cash Flow versus Net Income
The Metrics Brothers also discuss the Rubrik transition to a recurring revenue model and the two-tier stock structure used to ensure voting control remains with the founders and early investors.
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