Broadcast Dialogue – The Podcast dives deep into the ever-changing world of radio, television, and digital media. Each episode features interviews with industry leaders, innovators, and rising stars, exploring everything from the latest technological advancements to the ongoing impact of broadcasting on society.
On this episode of Broadcast Dialogue - The Podcast - we talk digital strategy for broadcast with Futuri Media's Zena Burns, SVP Strategic Marketing and Brand Development, and formerly part of the team that built the iHeartRadio brand. Burns lays claim to the title of radio's first digital program director, hired back in 2006 to lead content strategy for iHeart's NYC stations. We're also joined by Jim Tarantine, Engagement and Insights Consultant, who was previously with Nielsen for a decade.
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