Stay ahead of the rapidly evolving cloud and AI landscape with the AWS for Software Companies podcast.
Hear from renowned software leaders, respected industry analysts, and experienced consultants alongside AWS experts as they explore the technologies shaping the future—from generative AI and agentic systems to intelligent cloud architectures, and modern data management. Learn how AI agents are transforming enterprise workflows, how leading companies are modernizing their cloud strategies with security best practices at the core, and what's driving the next wave of SaaS innovation.
New episodes drop regularly to keep you informed on the trends that matter most to your business.
We feature a panel of executives from ASAPP, Glean, Smarsh, Socotra and AWS sharing essential strategies, including the role of Generative AI, trust-building, and addressing legal challenges to secure executive buy-in for transformative initiatives.
Topics Include:
- Introductions to panel
- Example of ideal Executive Seller
- Depth of business acumen and problem solving are important skills for Executive Sellers
- Framing a customer problem and create the argument
- Making selling to a C-Suite a team sport
- Keeping sellers and produce C-suite relevant
- Revolution and renaissance positioning
- Trust with the C-suite – do salesperson have a texting relationship w decision makers?
- How is Generative AI driving customer’s satisfaction and dissatisfaction?
- Data is the new oil
- Defining the business problem for insurance industry
- Helping customers reimagine business with Generative AI
- 80% of customers report the chatbot makes them mad
- The data journey is the precursor to the Generative AI journey
- The top unique legal challenges with Generative AI
- Legal now brought into early stage of sales process
- Turning legal concerns into an opportunity
- The book “Never Split the Difference” by Christopher Voss
- Calls to action from each panellist
- Session wrap-up
Participants:
