Stories that mattered this week: Summer of sport, IPA Bellwether, BBC licence feeStories that mattered this week: Summer of sport, IPA Bellwether, BBC licence fee
Stories that mattered this week: Summer of sport, IPA Bellwether, BBC licence fee
Reporters Jack Benjamin and Ella Sagar look at the stories that mattered most in media and advertising this week.
The pair discuss media coverage around the Euros and Olympics, takeaways from the latest IPA Bellwether, how Labour intends to support the current BBC funding model and more.
Highlights:
00:24: Summer of Sport – Olympics and Paralympics coverage; keyword-blocking of Reach articles
8:14: IPA Bellwether shows business optimism
10:51: Labour's commitment to the BBC's licensing arrangements
15:45: News round-up: UKTV's U masterbrand; another Telegraph Media Group auction; Omnicom earnings; Taboola and Apple strike adtech deal; Euros viewing figures