In a special edition of The Media Leader Podcast, editor-in-chief Omar Oakes and reporter Jack Benjamin report live from last week's Connected TV World Summit in London.

The pair discuss a number of topics in the world of TV that cropped up at the conference, such as the development and increasing popularity of FAST channels, the importance of TV operating systems to creating discoverability for broadcasters, and how media planners and buyers should be considering TV and the broader medium of "video" in 2024.

Also featured are snippets from throughout the day, including an interview with Sky Media' investment director Ruth Cartwright, a presentation by Wavemaker's chief strategy and planning officer Elliott Millard, and more.

Read our coverage from the event, including on how broadcasters are replacing lost linear audiences for advertisers, the future of addressable TV, and whether streaming services should be bundled on our website at themedialeader.co.uk.

Highlights:

0:37: Highlights from Day 1: new remote controls; the importance of smart TV operating systems; subscription bundling.

3:48: Sky's Ruth Cartwright on the importance of measurement and collaboration.

5:00: Retail media has come to TV.

6:31: Highlights from Day 2: How everything is "video" now.

13:40: What is and isn't working in FAST.

---

Visit The Media Leader for the most authoritative news analysis and comment on what's happening in commercial media. 

LinkedIn: The Media Leader

Threads: @TheMediaLeader

Twitter: @TheMediaLeader 

YouTube: The Media Leader