Matt Cundill and Dan Misener discuss the launch of the Bumper Dashboard, which offers a unified view of podcast metrics across platforms like Apple, Spotify, and YouTube. The Dashboard includes a new metric, the Bumper score, which measures the gap between file delivery and actual playback, helping shows understand their ad engagement. The score ranges from 0 to 200, with 100 being the median. They also touch on the limitations of download metrics and the need for better data to serve creators and advertisers. The conversation highlights the importance of accurate audience verification and the potential for new business models based on better data.
Sign up at dashboard.wearebumper.com to try out the Bumper Dashboard yourself, and get some incredible insight into your podcast's growth and metrics. It's truly an awesome tool that every podcaster can benefit from.
Create a Bumper Dashboard account or start a trial.
Add your show inside the dashboard.
Connect the data sources Bumper requests:
Your podcast host (Captivate, Art19, Megaphone, Libsyn, etc.)
YouTube Studio (if applicable)
Please sign up for the SOUNDING OFF Newsletter. All the things that went unsaid on the show.
Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.
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