{"author_name":"Chris Palmer SEO Podcast","author_url":"https://art19.com/shows/seo-pod-cpm/episodes/b1a9c7ea-03f7-438d-be00-a9ad514e68cd","description":"<p>So what is covered in this video:</p><p>1. The three types of search engine queries and they are navigational , informational and also transnational search queries in Google.</p><p><br></p><p>2. How keywords and keyword research is still very important in 2020 for your website for any search engine optimization digital marketing campaign you are running.</p><p><br></p><p>3. I walk through each and every type of search type that a potential searcher could be using and I will show the importance of keywords in factor places on your site.</p><p><br></p><p>Topics and entities are a important factor to ranking within search engines but so are keywords. </p>","html":"<iframe src=\"https://art19.com/shows/seo-pod-cpm/episodes/b1a9c7ea-03f7-438d-be00-a9ad514e68cd/embed\" style=\"width: 720px; height: 200px; border: 0 none;\" width=\"720\" height=\"200\" scrolling=\"no\" sandbox=\"allow-scripts allow-popups allow-popups-to-escape-sandbox\"></iframe>","provider_name":"ART19","provider_url":"https://art19.com","title":"SEO Keyword Research Tips To Rank On Google","type":"rich","version":"1.0","width":720,"height":200}