{"author_name":"Chris Palmer SEO Podcast","author_url":"https://art19.com/shows/seo-pod-cpm/episodes/970e638c-3386-4d4a-a3e6-2fb7f9670187","description":"<p>So it is no secret or a trick or tip that backlinks hold quite a bit of weight possibly not as much as they once did. However, link building and anchor text ratios matter in a perfect SEO campaign and is still a must to look at in 2020 and beyond, but if it changes I'll be one of the first to let you know about the internet marketing change.</p><p><br></p><p><br></p>","html":"<iframe src=\"https://art19.com/shows/seo-pod-cpm/episodes/970e638c-3386-4d4a-a3e6-2fb7f9670187/embed\" style=\"width: 720px; height: 200px; border: 0 none;\" width=\"720\" height=\"200\" scrolling=\"no\" sandbox=\"allow-scripts allow-popups allow-popups-to-escape-sandbox\"></iframe>","provider_name":"ART19","provider_url":"https://art19.com","title":"Off Page SEO 2020 How To Rank #1 on Google","type":"rich","version":"1.0","width":720,"height":200}