1. File size optimization : How to optimize your images for Optimal Performance and rankings
2. OCR: Optical character recognition and how Google uses optical character recognition to read images that have words on them so much so that Google gives you a guideline to follow in order to have them read your images better.
3. Next Generation images: using next-generation images like jpeg2000 and also next Generation image file formats such as WEB P format. I cover the benefits of using highly compressed images such as JPEG 2000 and WEB-P format in order to get a Competitive Edge over your competitors that are not using highly compressed images in or not worried about image speed.
4. Title optimization: how you can quickly and easily optimize your images titles.
5. ALT Text optimization: alternative text optimization is often overlooked by simply analyzing your competitors alternative text you can get a good idea on what Google is rewarding inside of image search in order to get more traffic.
6. Local images: I give a helpful bonus at the end of the video regarding geo-setter a tool for changing the exit and go coordinate details within an image for local SEO.