{"author_name":"Christopher Seth Palmer SEO Podcast","author_url":"https://art19.com/shows/seo-pod-cpm/episodes/1e5eadab-b604-425e-b2c5-4627343ce09a","description":"<p>Your URL structure is a very important element of any web-page. And the tips in this video will further explain how to write and create your web-page structure according to the searchers intent. </p><p>These tips each tip can be the difference between ranking #1 and ranking #9.  </p><p>We know how important a proper on-page strategy is to top rankings and that everything starts with content. </p>","html":"<iframe src=\"https://art19.com/shows/seo-pod-cpm/episodes/1e5eadab-b604-425e-b2c5-4627343ce09a/embed\" style=\"width: 720px; height: 200px; border: 0 none;\" width=\"720\" height=\"200\" scrolling=\"no\" sandbox=\"allow-scripts allow-popups allow-popups-to-escape-sandbox\"></iframe>","provider_name":"ART19","provider_url":"https://art19.com","title":"Local SEO - Search Intent Based Pages","type":"rich","version":"1.0","width":720,"height":200}