Third generation broadcaster Matt Caine is among the independent radio group owners grappling with where the industry is headed.
Caine is the president of Whiteoaks Communications, which recently moved two of the company's heritage AM stations to HD Radio to expand the reach of another heritage AM - CKTB St. Catharines - one of four stations it acquired in the Bell Media divestiture.
Caine and longtime Pattison Media broadcast engineer Rob Brown join Broadcast Dialogue - The Podcast to talk about the realities of the AM band - both from a technical standpoint and the challenges of trying to meet listeners where they're at digitally.
Among other things, we talk about the under-utilization of HD Radio in Canada, the lack of a digital transition plan for the industry, and we ask how much blame for the current state of the radio business is rooted in a lack of vision?
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