{"author_name":"Broadcast Dialogue - The Podcast","author_url":"https://art19.com/shows/broadcast-dialogue/episodes/0ece58bb-788a-4d1e-8b51-a337cdc812f4","description":"On Broadcast Dialogue - The Podcast, is the era of how we measure consumer habits using traditional age-based demographic stereotypes over?\nPublisher Shawn Smith speaks with Vancouver speaker, author and former brand strategist David Allison whose fourth book, We Are All The Same Age Now, is about Valuegraphics: the idea that people’s values now override age in defining the target audience for any product, service or brand.","html":"<iframe src=\"https://art19.com/shows/broadcast-dialogue/episodes/0ece58bb-788a-4d1e-8b51-a337cdc812f4/embed\" style=\"width: 720px; height: 200px; border: 0 none;\" width=\"720\" height=\"200\" scrolling=\"no\" sandbox=\"allow-scripts allow-popups allow-popups-to-escape-sandbox\"></iframe>","provider_name":"ART19","provider_url":"https://art19.com","title":"An Interview With David Allison, David Allison Inc: Audience Activation Advisors","type":"rich","version":"1.0","width":720,"height":200}